Weekly Breakdown
Women 18-49
Young and the Restless took first place in women 18-49, with a .39 rating, down 5 percent from both last week and last year, but still averaging .41 season to date. Y&R is currently up in total viewers from this time last year and for the season, so it’s doing great. Bold and The Beautiful is also doing better than last year in viewers but was down 9 percent week to week and an even bigger 14 percent from last year. General Hospital is up in total viewers too, not as much as Y&R but is pulling in its biggest audience since the fall of 2018. GH matched last week’s numbers in 18-49 (which isn’t great because there was a rerun counted last week), but its .31 rating was down 11 percent from last year. Days of Our Lives was last in the demo and is the only soap down in all three categories season to date- but the soap was up 9 percent to a .25 rating from last week! Unfortunately the soap was down 14 percent from last year.
| Women 18-49 | This Week | Last Week | % Last Week | Last Year | % Last Year | Season to Date |
|---|---|---|---|---|---|---|
| Young and The Restless | 0.39 | 0.41 | -5% | 0.41 | -5% | .41 |
| Bold and The Beautiful | 0.32 | 0.35 | -9% | 0.37 | -14% | .35 |
| General Hospital | 0.31 | 0.31 | 0% | 0.35 | -11% | .34 |
| Days of Our Lives | 0.25 | 0.23 | 9% | 0.29 | -14% | .25 |
Women 25-54
Y&R was on top of the older demographic of women 25-54 with a .65 rating. While it was down 4 percent from last week and 2 percent from last year, Y&R’s leading with a .66 rating season to date. B&B was down 7 percent from last week and 11 percent from last year to a .54 rating, tying with GH. B&B almost tied Y&R at this point last year in the demographic, but with a .58 season to date, it could soon lose second place to GH (season to date .57). GH was up 8 percent from last week and down 4 percent from last year. DAYS was down week to week to .36 from .39, which isn’t terrible but dropped 22 percent from last year. Which is pretty bad. The NBC soap is averaging .38 season to date. Putting that in perspective- GH leads DAYS by 50 percent for the season.
| Women 25-54 | This Week | Last Week | % Last Week | Last Year | % Last Year | Season To Date |
|---|---|---|---|---|---|---|
| Young and The Restless | 0.65 | 0.68 | -4% | 0.66 | -2% | .66 |
| Bold and The Beautiful | 0.54 | 0.58 | -7% | 0.65 | -11% | .58 |
| General Hospital | 0.54 | 0.5 | 8% | 0.56 | -4% | .57 |
| Days of Our Lives | 0.36 | 0.39 | -8% | 0.5 | -22% | .38 |
Episodes Ranked by Women 18-49
Y&R held the top three episodes, with just two topping the .4 mark, while all five episodes made the top 10. Bold and The Beautiful’s Monday episode grabbed number four along with Friday at number 5. That episode of B&B was in a three way tie with GH’s Monday and Friday episodes. B&B’s Tuesday episode grabbed number 8 (tied with Y&R’s Thursday) giving it three spots in the top 10.
| # | Series/Day | W18-49 |
|---|---|---|
| 1 | Y&R-Mon | 0.45 |
| 2 | Y&R-Tue | 0.44 |
| 3 | Y&R-Fri | 0.39 |
| 4 | B&B-Mon | 0.38 |
| 5* | GH-Mon | 0.36 |
| 5* | B&B-Fri | 0.36 |
| 5* | GH-Fri | 0.36 |
| 8* | B&B-Tue | 0.35 |
| 8* | Y&R-Thu | 0.35 |
| 10* | Y&R-Wed | 0.34 |
| 11 | DAYS-Mon | 0.31 |
| 12 | GH-Tues | 0.3 |
| 13 | B&B-Wed | 0.28 |
| 14* | GH-Wed | 0.27 |
| 14* | GH-Thu | 0.27 |
| 16 | DAYS-Tue | 0.26 |
| 17 | DAYS-Fri | 0.25 |
| 18* | DAYS-Wed | 0.23 |
| 18* | B&B-Thu | 0.23 |
| 20 | DAYS-Thu | 0.22 |
Nearly cracking the top 10, DAYS had a surprisingly high ranking Monday episode at number 11. GH’s Tuesday was good enough for 12th and B&B’s Thursday grabbed 13th. GH’s Wednesday and Thursday tied for lowest rated for the ABC soap, ranking 14th. DAYS held the bottom four spots but not by itself as B&B tied at number 18 for its low rated Thursday episode.
Episodes Ranked by Women 25-54
All five episode of Y&R ranked in the top 10, with the CBS soap holding the top four spots in women 25-54 and the number seven. The soap easily won first place, and while no episodes fell below the .6 mark, none hit a .7 rating either. GH scored three spots in the top ten, taking number 5, number 9 and number 10. B&B managed to take the other two spots in the top ten coming in at number six and eight.
| # | Series/Day | W25-54 |
|---|---|---|
| 1 | Y&R-Mon | 0.69 |
| 2 | Y&R-Tue | 0.67 |
| 3 | Y&R-Fri | 0.66 |
| 4 | Y&R-Wed | 0.64 |
| 5 | GH-Mon | 0.63 |
| 6 | B&B-Fri | 0.62 |
| 7 | Y&R-Thu | 0.6 |
| 8 | B&B-Mon | 0.57 |
| 9 | GH-Wed | 0.56 |
| 10 | GH-Tues | 0.55 |
| 11* | GH-Fri | 0.54 |
| 11* | B&B-Tue | 0.54 |
| 11* | B&B-Wed | 0.54 |
| 14 | DAYS-Mon | 0.45 |
| 15 | B&B-Thu | 0.44 |
| 16 | GH-Thu | 0.42 |
| 17 | DAYS-Wed | 0.39 |
| 18* | DAYS-Tue | 0.35 |
| 18* | DAYS-Thu | 0.35 |
| 18* | DAYS-Fri | 0.35 |
Out of the top 10, B&B’s Wednesday and Tuesday’s episodes tied with GH’s Friday for number 11 with a .54 rating. DAYS’ high this week (Monday, .45) outperformed the lowest rated episode of B&B and GH to rank 14th. B&B (number 15) beat GH on Thursday (number 16). DAYS held the bottom four spots with Wednesday’s .39 rating followed by a three way tie in last place with a .35 rating.
Daily Breakdown
Monday
| # | Monday | W18-49 | Monday | W25-54 |
|---|---|---|---|---|
| 1 | Y&R | 0.45 | Y&R | 0.69 |
| 2 | B&B | 0.38 | GH | 0.63 |
| 3 | GH | 0.36 | B&B | 0.57 |
| 4 | DAYS | 0.31 | DAYS | 0.45 |
Y&R topped Monday with a comfortable lead over the other soaps in both demographics. B&B took second in women 18-49, with GH just behind with a .36. Every soap had a strong Monday, including last place DAYS. In women 25-53, Y&R just missed the .7 rating with GH rock solid at number two with a .63 and B&B was in third with a .57 rating. DAYS had another strong showing, although it was still far behind its competitors.
Tuesday
| # | Tuesday | W18-49 | Tuesday | W25-54 |
|---|---|---|---|---|
| 1 | Y&R | 0.44 | Y&R | 0.67 |
| 2 | B&B | 0.35 | GH | 0.55 |
| 3 | GH | 0.3 | B&B | 0.54 |
| 4 | DAYS | 0.26 | DAYS | 0.35 |
Y&R was on top in both demographics. B&B’s .35 rating held second place in women 18-49, well ahead of GH’s .30 and DAYS wasn’t too far behind with a .26 rating. In the older demographic, GH slipped past B&B and DAYS lost 22% of it audience from one day earlier.
Wednesday
| # | Wednesday | W18-49 | Wednesday | W25-54 |
|---|---|---|---|---|
| 1 | Y&R | 0.34 | Y&R | 0.64 |
| 2 | B&B | 0.28 | GH | 0.56 |
| 3 | GH | 0.27 | BB | 0.54 |
| 4 | DAYS | 0.23 | DAYS | 0.39 |
Wednesday was rough for the younger demographic, with Y&R dropping almost a quarter to a .34 rating, B&B down 20 percent from the day before, GH just behind with a .27 and DAYS down to a .23 rating. In women 25-54 the news was much better, with just Y&R slipping while GH increased to a .56 for second place, B&B held steady with a .54 and DAYS increased to a .39 in the demographic.
Thursday
| # | Thursday | W18-49 | Thursday | W25-54 |
|---|---|---|---|---|
| 1 | Y&R | 0.35 | Y&R | 0.6 |
| 2 | GH | 0.27 | B&B | 0.44 |
| 3 | B&B | 0.23 | GH | 0.42 |
| 4 | DAYS | 0.22 | DAYS | 0.35 |
Thursday was another soft day in women 18-49, although Y&R managed to increase slightly. GH fell but rose to second with a .27 and B&B did terribly with a .23 rating that still outdid DAYS’.22 in the demographic. The older demographic was hit hard as Y&R hit a weekly low, B&B down a little under 20 percent, GH off day to day by 25 percent and DAYS down to a .35 ratings. Except for Y&R’s performance in the younger demo, every soap either fell to their low of the week or matched it.
Friday
| # | Friday | W18-49 | Friday | W25-54 |
|---|---|---|---|---|
| 1 | Y&R | 0.39 | Y&R | 0.66 |
| 2 | B&B | 0.36 | B&B | 0.62 |
| 3 | GH | 0.36 | GH | 0.54 |
| 4 | DAYS | 0.25 | DAYS | 0.35 |
Friday saw all the soaps bounce back Y&R climbed at least 10 percent to hold first place in both categories. DAYS held the bottom spots by holding a .35 in the older demographic and increasing by 13 percent in women 18-49. GH jumped 28% in women 25-54 and 33% in the younger demo to tie for second with B&B. B&B was the biggest winner- surging 57% in the aforementioned women 18-49 demographic and jumping 41 % in the older demographic, placing second in both.
Special thank you to, Soap Opera Network, an amazing resource for soap opera ratings data- and soap opera news of all kinds.
